MediaCrossing Hires Industry Veteran Tom Guzzetta as Vice President of Business Development
Seasoned Digital Media and Marketing Leader Guzzetta
Stamford, CT - November 10, 2020 — MediaCrossing, a digital-first agency built for the new era of agile marketing, announced today that Tom Guzzetta has joined the company as Vice President of Business Development. Tom comes to MediaCrossing with over 13 years of advertising and business experience holding executive positions at Centro, The Exchange Lab, Convert Media, and AOL. Tom will be responsible for expanding MediaCrossing’s portfolio through new business acquisition.
“Tom comes to MediaCrossing during a very exciting time for the advertising industry and MediaCrossing. He is result-oriented and has a demonstrable track record of driving company growth with his past agencies,” said Michael Kalman, Founder and Chief Executive Officer of MediaCrossing. “We are confident that he will exceed our expectations in this critical role and help us to expand our business.”
Throughout his career, Tom closely partnered with clients to understand their needs and present holistic solutions across various channels including, but not limited to programmatic, paid social, and Google Ads. He has managed large teams of cross-functional media experts to achieve business growth.
“I am excited to join a firm with the reputation of MediaCrossing and I look forward to developing new relationships with industry leaders and introducing them to MediaCrossing’s agile approach,” said VP of Business Development Tom Guzzetta.
MediaCrossing is a digital-first agency focused on driving growth for emerging brands. Built for a new era of marketing, MediaCrossing’s agile client framework is designed to reach markets quickly, instantly react to trends, and leverage automation to drive performance and exceed KPIs. Founded in 2012, the award-winning agency is dedicated to transforming complex technology into turnkey solutions guided by experts in creative, media strategy, activation, and measurement.